beBOLD Utilizes the OKR Framework with Each Partner

Objectives and Key Results (OKR) is a goal-setting framework for defining and tracking objectives and their outcomes.  OKRs comprise an objective - a clearly defined goal -and 3-5 key results -specific measures used to track the achievement of that goal.

Initial Outreach

Once you complete our short questionnaire about your current beauty business On/Off of Amazon and Walmart.com - we will then schedule a FREE STRATEGY CALL with your team.

*Off of Amazon/Walmart.com means other places your product is sold through such as: Ulta, Sephora, Nordstrom, Sally Beauty, distribution, international, etc

Discovery Call

On our 1st call together, we will want to know all about your beauty brand, where it is sold (retail, distribution, etc) and the challenges your business is facing. Based on that information, we together will identify your 3, 6 and 12 month goals.

From there our team will design a comprehensive Success Strategy to be presented on our Growth Projection Analysis Call.

Growth Projection Analysis

After we have reviewed your current business on/off Amazon and Walmart.com and built the Growth Projection Analysis, we will schedule another meeting to review our findings.

On the call, we will walk you through our blueprint that was designed to meet your goals. On Your GPA call, we’ll reveal everything we’ve found…
and walk you through the blueprint we’ve designed to get you to your goals.

Signed Agreement

After reviewing your Growth Projection Analysis, we’ll send you the beBOLD agreement. Provided all looks well, we’ll move directly into our Strategic Direction Call or "Kickoff Call"

Strategic Direction Call

Welcome to beBOLD! This is the start of our relationship together where we are going to build a solid foundation to ensure the long term success of your business. On the call you will meet your team: business development manager, graphic design and advertising.

Our team will align to your Objectives and Key Results (OKR) to ensure your 3, 6, and 12 month goals are met.

Weekly Calibration

As a Full Service Agency, we have found that weekly person-to-person communication is the best way to learn the ins and outs of your beauty brand. Also on the weekly calls we will be reviewing Amazon/Walmart.com changes that could impact your business. A lot can happen in one week.

Monthly Review

Every 4th week the beBOLD team will have a comprehensive meeting to review the prior month's progress, align with the quarterly planner, and design the upcoming month.

As an extension of your business, Your Success is Our Success.

Quarterly Planning

Our quarterly plan is to review our prior 3 months together and align on where we are currently in your business. You will also have the opportunity to adjust your objectives and key results (OKR) because we understand your business needs to be agile based on a number of business drivers.

Beauty Focused Digital Agency

Our team has broad Beauty Industry Experience, from brand creators, digital marketers, DTC and retail/professional executive level specialty retail experience

We KNOW the Beauty Industry and how GROW Your Brand.